Thursday, June 09, 2011

Orcas: The 1st Natural Oceanic Fragrance For Men

Dear Fragrant Friends,

It's hard to believe another year has gone by! It seems just like yesterday when I was swimming at Sunset Beach and testing the final versions of Orcas on the lifeguards. Oh, wait - I did go for a swim yesterday! Finally, summer is back in the Pacific Nothwest, and that was my first real, long swim of the year, at the very same spot. Ahh, so refreshing...! Which is the same feeling I get now spritzing my Orcas EDP from the new spray bottles. Got some good news to share with you, just in time for Father's Day and the beginning of summer - so read on!

In this newsletter:
  1. Orcas, the 1st Natural Oceanic Fragrance

  2. New: Eau de Parfum Spray Bottles

  3. In the Media + Contest

  4. Upcoming Events: Lace Embrace Event @ Hycroft Mansion June 19th

  5. Orcas Fragrance Launch Party July 17

  6. Wedding Perfumes

  7. Fragrant Father's Day

1. Orcas, the 1st Natural Oceanic Fragrance for Men

Orcas began its journey many years ago, with a scent that had an unusual combination of notes - seaweed, cloves, lime and rosemary. Strangely enough, it smelled like coke, and was loved by everyone who set nose on it. But I knew it wasn't quite right, so I set it aside and forgot all about it, until...

A couple of years ago, I went to Tofino and Uclulet for a little summer vacation, and fell in love with the magical, misty Pacific rim. Long Beach was breathtaking, with the constant mist in the air and the mythical rock that just sits there waiting for the surfers to take a wrong turn, and the whales passing by the Wild Pacific Trail enchanted me with their songs...
The air there is so crips and clean that it makes a perfect habitat for moss and lichen, adorning the trees with velvety green topes and silvery lace. And just
off the shore,
whales spit a mist of water from their lungs which towers abaove the
water and they weave in and out of its depths along the rocky shores.
Orcas plays on this theme of the marine creatures and moss.

Two years later, and Orcas has become what I envisioned - an innovative all-natural marine woody scent, a unique alternative to the mainstream aquatic/ozone fragrances. Orcas is made of a unique combination of scents from sea and seashore, some mundane and familiar, and others are precious botanical gems from the ocean and the land.

It is available in EDP only, in two sizes - 4ml mini ($38) or 15ml spray/splash bottle ($120). It was offered for pre-ordering so the number of bottles that will be ready for the launch (June 12th) is rather limited at the moment (and I'm thrilled it was so well received!!!).

It was always intended as a masculine fragrance, but as it turns out - both men and women love to smell and wear it!!!

You can read more about the process of creating Orcas on SmellyBlog. Here are more notes on the materials used in the finished creation:

Top notes - Breath of Fresh Air:

Rosemary verbenon - sheer, non-medicinal and reminiscent of tea and crisp ocean breeze. Rosemary bushes grow at Sunset Beach, and the lifeguard there make it into tea.

Lime - with its sweet, slightly coconutty undertones, lime is a note that always reminds me of the beach.

Fresh Ginger - brisk and zingy

Cedarwood - an inevitable note as the beaches of the Pacific Northwest are often a rainforest, or gritty sand dotted with cedar logs.

Heart notes - Non-Floral Flowers:
Egyptian Geranium - with a slightly salty, woody and musky aroma, it brings forward floral elements while keeping it clean and frill-free.

Boronia - a dash of oceanic saltiness from this Tasmanian treasure.

Clary Sage - tea-like and ambery nuances to connect between the ambergris and rosemary.

Violet Leaf - a freshwater mist that is cool and elegant.

Base notes - Salt, Whales and Forest at their best:

Seaweed - crisp ocean air with prominent saltiness

Ambergris - animalic whale secretion

Cedarmoss - reminiscent of the lichen hanging on the coniferous trees on the Wild Pacific Trail

Blue Spruce Absolute - scent of the Pacific Northwest forests

Continue reading Ayala Moriel's latest newsletter.

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