The Story of Stuff
A short film that sums it all up... A must-watch - The Story of Stuff
The above quote is from Victor Lebow, an American Retail Analyst after WWII.
Perceived obsolescence is becoming a part of the perfume world as well, unfortunately. Limited edition fragrances, and creating the impression that scents don't keep as long and should be discarded after 1 year are only two examples... So even as perfume users, we can be more careful and thoughtful about how and what we shop...
To read more about the topic, visit the following websites:
Friends of the Earth
Download Victor Lebow's Original Article